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Power to the Employees and Customers
I use a lot of Bottom-up Marketing. It's a concept with no single definition but a few distinct components that set it apart from traditional top-down marketing strategies. Unlike traditional marketing, where executives create a marketing plan and a strategy to promote a company's products and services, bottom-up marketing is mainly driven by the specific customer need or employee suggestions. Then, the company can meet and create a marketing strategy around that single idea.
In the third grade my teacher, a nun, told my parents “Richard is very creative” he’ll always find a path to success.” That comment made a big impression on me. It gave me hope as I plowed through my many levels of business experience and education.
My success as corporate intrapreneur and business owner came simply because of a kind words, courage, and being creative.
Today I help others achieve their goals using the same gifts that made me successful.
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We help our clients achieve and retain the greatest possible success.
Beyond The Box
We strongly believe in delivering innovative strategies to your ideas.
Our consultants are leading experts in hundreds of industries.